Monday, July 22, 2013

NECA Gets License For "Godzilla" Tie-In Figures

by Armand Vaquer

Above, Godzilla at the 2004 Hollywood Walk of Fame.  This year's Comic Con marked Godzilla's biggest media splash in the U.S. since this event almost nine years ago.
The hoopla over Legendary Pictures/Warner Bros. Godzilla during this year's Comic Con International was the biggest splash our favorite radioactive monster has made in the U.S. since his induction into the Hollywood Walk of Fame (and the premiere of Godzilla Final Wars at Grauman's Chinese Theater, along with the Godzilla float in the 2004 Hollywood Christmas Parade) a few short months shy of nine years ago.

As intended, the Godzilla panel and the Godzilla Encounter (set up at a warehouse in San Diego) generated a lot of publicity for the movie, set for release a year from now.

One additional bit of news has come out of the Comic Con, it has been revealed that NECA has been granted a license to create movie tie-in figures next summer. This has been reported by Bloody Disgusting and Dread Central. NECA will be creating small scale and large scale Godzilla figures.

Looks like 2014 will be a great year for Godzilla fans!

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Burbank, CA – March 29, 2010 – Legendary Pictures announced today that they will develop and produce a new film based on Toho Company’s famed GODZILLA character. Through the terms of the agreement, Legendary Pictures has acquired the rights to produce a movie inspired by Toho’s Godzilla, a franchise the Japanese company created and has nurtured for over fifty years.

Toho’s GODZILLA franchise boasts one of the most widely recognized film creatures worldwide, resulting in a series of books, television programs, video games and more than 25 films worldwide. Legendary intends to approach the film and its characters in the most authentic manner possible. The company will, in the near future, announce a filmmaker to helm the film for an intended 2012 release. The film will fall under the company’s co-production and co-financing deal with Warner Bros. Toho will distribute the film in Japan."

"Godzilla" is coming back -- this time, with Legendary Pictures taking the lead, co-producing and co-financing with Warner Bros. for release in 2012.

Legendary announced Monday it had obtained rights to the iconic monster character from Japan's Toho Co., which has overseen more than 25 "Godzilla" films. Toho will release the pic in Japan.

Legendary said it's planning to announce a director shortly.

In addition to Legendary, producers on the new film will be Dan Lin, Roy Lee and Brian Rogers. Yoshimitsu Banno, Kenji Okuhira and Doug Davison will exec produce.

"Godzilla is one of the world's most powerful pop culture icons, and we at Legendary are thrilled to be able to create a modern epic based on this long-loved Toho franchise," said Thomas Tull, Chairman and CEO of Legendary. "Our plans are to produce the Godzilla that we, as fans, would want to see. We intend to do justice to those essential elements that have allowed this character to remain as pop-culturally relevant for as long as it has."

Legendary noted the film will fall under its co-production and co-financing deal with Warner Bros. Legendary's productions with Warners have included "The Dark Knight," "300" and "The Hangover."

Speculation about a new "Godzilla" has been active since last summer. The Bloody Disgusting web site reported in August that the project was in development.